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Contact: Barbara Burns 404-873-0772

For Immediate Release
March 23, 2004

SunTrust Names Andy Deas Director of Sports Marketing

ATLANTA (March 23, 2004) -- SunTrust Banks, Inc. announced today that Andy Deas has joined the company as a First Vice President and Director of Sports Marketing, a newly created position within its Marketing Services Group. In this role, he is responsible for the negotiations, day-to-day project management, and relationship management for SunTrust's existing and future corporate sports marketing assets.

Mr. Deas has an extensive background in professional sports marketing, most recently heading up his own sports marketing consulting group, Strategic Asset Marketing. Prior to that, he was the Director of Sports Marketing for MCI, and Vice President of Sales and Client Service for Championship Auto Racing Teams (CART).

"We are pleased to add Andy's vast experience and knowledge of sports marketing to our growing efforts in this arena," said John Mauney, Senior Vice President and head of SunTrust Marketing Services. "His unique insight will help maximize the return on our investment through this highly effective marketing channel."

Late last year, SunTrust announced its primary sponsorship of a team in the Grand American Road Racing Series for 2004, operating as "SunTrust Racing", to help introduce SunTrust's private client and corporate banking services to the individuals and corporations involved in the sport.

SunTrust Banks, Inc., headquartered in Atlanta, Georgia, is one of the nation's largest commercial banking organizations. As of December 31, 2003, SunTrust had total assets of $125.4 billion and total deposits of $81.2 billion. The company operates through an extensive distribution network primarily in Florida, Georgia, Maryland, Tennessee, Virginia and the District of Columbia and also serves customers in selected markets nationally. Its primary businesses include deposit, credit, trust and investment services. Through various subsidiaries the company provides credit cards, mortgage banking, insurance, brokerage and capital markets services. SunTrust's Internet address is www.suntrust.com.

 

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